Science in the Media SCOM6016  - Details

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Offered By: Centre for Public Awareness of Science
Academic Career: Graduate Coursework
Course Subject: Scientific Communication
Offered in: Second Semester, 2010
Unit Value: 6 units
Course Description:

This course covers a variety of aspects of science in the media. Topics covered include:

  • An analysis of science-media relations from both the scientists' and journalists' perspectives
  • The style in which science is reported in the media 
  • How best to present science in the media.

This is a skills-based course, the aim of which is to train students in the production of material suitable for publication or broadcast in the popular media. 
Students will have direct contact with working science writers and other members of the media to give them the opportunity to have stories printed or broadcast.
Masters by coursework students also have a radio component in their assessment which enables them to gain experience in live broadcasting.

Learning Outcomes:

On satisfying the requirements of this course, students will have the knowledge and skills to:

1. Explain the processes involved in getting an issue into the media, and understand the basics of radio, television and print media production
2. Understand current issues in journalism
3. Understand statistical pitfalls in reporting
4. Differentiate the communication needs of various audiences
5. Evaluate the suitability of topics for different media, and examine and select appropriate background material for a story
6. Develop a press release
7. Create an article with structure suitable for a newspaper or magazine
8. Evaluate the impact of various media in the promotion of science events
Indicative Assessment:

Assessment for the course will be continuous throughout the semester and involve preparation of material suitable for publication or broadcast.

  • Re-write of published scientific paper in style suitable for publication in New Scientist or Cosmos (10%: LO 4, 5, 7)
  • Contribution to National Science Week: covering National Science Week event by attending, taking photos and writing story (15%; LO 1, 4, 5, 7)
  • Evaluation of marketing of science event (10%; LO 1, 5, 8)
  • Writing news and feature articles based on journal article or interview with ANU scientist (25%; LO 1, 4, 5, 7)
  • Press release (10%; LO 1, 2, 4, 5, 6)
  • Take home exam (20%; LO 1, 2, 3, 4)
  • Attendance and participation in practical classes (10%; LO 1, 2, 3, 4, 5, 6)
Course Classification(s): AdvancedAdvanced courses are designed for students having reached 'first degree' level of assumed knowledge, which provide a deep understanding of contemporary issues; or 'second degree' and higher levels of knowledge; or for transition to research training programs.
Areas of Interest: Science Communication
Eligibility: Bachelor degree; general science knowledge.
Requisite Statement: General science knowledge
Academic Contact: Dr Will Grant